Today felt like a perfect day.  Why? It combined three of my favorite things:  Marketing, LEGOs, and Antoine de Saint Exupéry.  

It all began when I awoke to an email from Jeremy Epstein @jer979 of Never Stop Marketing.  Okay I get those emails every morning and they are always good, but today was special.  Today’s message was about Jeremy’s recent visit to a LEGO exhibit at the National Building Museum. Check out the BLOG post at LEGO Tells a Story.  Now LEGO happens to be my all time favorite product, so reading about it and marketing  lessons learned would be a happy experience in and of itself.  But this particular story also described quotations that are being used in the LEGO exhibit, including:

 “A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”  –Antoine de Saint Exupéry

 What a great quote that goes directly to the heart of any process improvement practitioner who is dedicated to using “fit for purpose” tools like BPM to create a lean value chain for the business.  And if you think that this could only be an insight made by an avowed BPM-aholic you might be right.

Le Petit Prince book cover But the quote also reminded me that this is not the first time I’ve found inspiration from Saint Exupéry and his captivating story of “Le Petit Prince.” This classic about a lonely little prince who sets off on a journey across the planets to see who he can find is ostensibly a children’s book.  Yet the story makes profound points about human nature and the secret of what is important.  And yes it deals really well with what perfection is… in life and in business… and what can make you happy.

 So my thanks to Never Stop Marketing for reminding me that   True happiness comes from the joy of deeds well done, the zest of creating things new.”

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